MyLoppis Raises Millions to Digitize Non-Profit Fundraising: Breakit Report

Swedish community tech company MyLoppis has secured a multi-million SEK pre-seed investment to launch a digital marketplace for second-hand goods. The platform is designed to generate recurring revenue for non-profit organizations by providing a modern fundraising alternative. Individuals can sell used items and allocate a portion of their subscription fee to a chosen local organization. MyLoppis emphasizes transparency in its business model. Sellers pay a subscription to list items, while proceeds from sales go directly to them, eliminating intermediaries and hidden fees. Buyers can browse the marketplace freely and register only to contact sellers. This structure aims to capitalize on the growing online second-hand market and connect it with Sweden's network of non-profit organizations, where millions of Swedes participate in both membership and online sales. Founder Erik Johnsson states that MyLoppis aims to "create the next generation of association support" by providing a sustainable, digital, and streamlined fundraising solution. The platform has already demonstrated its viability through monthly payments to sports clubs and is now scaling up to support other organization types, including nature and outdoor associations. By removing the burdens of logistics, direct sales, and time constraints, MyLoppis provides associations with a recurring revenue model. This investment highlights the potential for technology to modernize traditional fundraising methods and leverage the growing second-hand market to support community organizations.