Tony Hayes' AI Business Strategies for 2025

Digital marketing expert Tony Hayes detailed 18 strategies for businesses adapting to artificial intelligence in 2025. Published October 9, the newsletter identifies opportunities for firms investing in digital solutions. Hayes emphasizes that companies should invest over $50,000 in basic digital infrastructure. The report contrasts this with marketers' focus on already competitive markets. The strategies cover AI's role in content creation and client acquisition. Hayes highlights methods for creators to generate significant revenue through AI automation. The newsletter also cautions against inadequate security, citing a business that lost six figures due to poor access controls. Regular security audits are crucial, according to Hayes. He also points to overlooked sectors, such as luxury goods and high-end construction, as ripe for digital transformation. These industries are actively seeking digital upgrades. Furthermore, the report addresses the shift to Generative Engine Optimization (GEO). Hayes argues that optimizing content for AI platforms is now essential. YouTube's Media Kit feature, designed to help creators monetize content, also receives attention. The complete newsletter is available via Financial Content.