Small Businesses Increase AI Use for Operations, Customer Service

Artificial intelligence is increasingly vital for small business competitiveness. Satish Patel, Analytix Solutions CEO, reports on AI's growing role in leveling the playing field. His article, published October 14, details how smaller companies now access tools previously used by larger corporations. Over half of small and medium-sized enterprises (SMEs) now use at least one AI application. Patel cites a Thryv survey showing 78% of small business owners consider AI essential for meeting customer expectations. Businesses are deploying AI for customer support automation, personalized marketing campaigns, and streamlined operational workflows. These applications lead to faster response times and improved efficiency. Patel advises businesses to identify key operational challenges before implementing AI. He recommends starting with small, manageable projects and choosing user-friendly AI solutions. Investing in internal training is also crucial for successful AI integration. Strategic AI adoption allows small businesses to adapt more quickly to market changes and improve overall performance. The article emphasizes a practical, phased approach to AI implementation for optimal results.